The Hidden Persuaders
A work of social criticism examining how advertisers and marketers use psychological techniques to manipulate consumer behavior on a subconscious level. It explores motivational research, symbolic appeals, and depth psychology in mid-twentieth-century advertising to reveal hidden methods of persuasion.
Other formats: Kindle (opens in a new tab) · Audiobook on Audible (opens in a new tab)
Affiliate links: buying through them may earn the site a commission at no extra cost to you.
Ranked #847 of 1942
Mentioned 1× on The Joe Rogan Experience across 1 episode, most recently on May 15, 2025.
Fight Record
Every episode where this book came up, newest first. Timestamps are approximate; each mention links to its source.
Mentioned by Rebecca Lemov · 02:11:15 · ▶︎ Watch this moment on YouTube (approximate) · Source: Transcript (podscripts.co)
Topics
More on these topics
Data last updated · Report a mistake · How it works: mentions are pulled from public transcripts and episode descriptions, partly with AI-assisted extraction, so details and timestamps can be off.
Book data: Cover via Open Library Covers.