Cover of The Evolutionary Bases of Consumption

The Evolutionary Bases of Consumption

by Gad Saad

An academic work applying evolutionary psychology to consumer behavior, arguing that innate biological drives—such as status-seeking, mate attraction, and kin selection—fundamentally shape modern purchasing decisions, brand loyalty, and marketing effectiveness.

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Ranked #463 of 1942 · 360 pages · Published 2007

Mentioned 2× on The Joe Rogan Experience across 2 episodes, most recently on May 9, 2024.

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Every episode where this book came up, newest first. Timestamps are approximate; each mention links to its source.

  1. #2148Gad Saad

    Mentioned by Gad Saad · 00:47:14 · ▶︎ Watch this moment on YouTube (approximate) · Source: Transcript (podscripts.co)

  2. #985Gad Saad

    Mentioned by Official episode description · Source: Official episode description (podcast RSS)

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Book data: ISBN 9781410616302. Page count from Open Library (median of editions). Cover via Open Library Covers.